Good Reads

Do I have what it takes?
Success as an entrepreneur is a combination of many factors. One of the key attributes of many successful entrepreneurs is in how they endure the entrepreneurship journey. This checklist cannot predict success but it can give you an idea of how prepared you are for the journey ahead. Can I take risks? Can I handle […]

Legal Compliance
There are many threats to your business and some of those threats come from non-compliance with existing laws regarding your kind of business. You may be required to have the following in order to run your business; County business permit. KRA certificate. Fire extinguishers. Company registration certificate. Environmental certifications. Safety clearance. Registration with the relevant […]

Intellectual property 101
Do you have an innovative product? This may be an industrial process, a literal work or even a catchy product name. Intellectual property can give you a competitive advantage in the market since it can deter competitors from replicating your product. There are various forms of intellectual property. Copyright This can cover a computer software, […]

The price to pay as an entrepreneur
Today I want you to appreciate that there will be a price to pay in order to build a company. As I began my technology business called USALAMA® providing technology services for security I was hardly comprehended how brutal some days could be. As I interacted with my peers in various businesses I realized that […]

Taking your business online.
Internet provides you with the ability to reach more potential customers outside the scope of other marketing outreach activities that you conduct. To go online you require the following; A domain name For example www.mybusiness.co.ke A webpage This can be from a web template available for free online. Web hosting This can be […]

Are you ready for financing?
At one point as a startup owner you need to get financing, either to start, grow or scale. Here is a list of questions that you need to have answers to before you start seeking financing. What problem does your product or service solve? Describe your solution. What is new, interesting or different about your […]

Is there a big need?
Often times we get a brilliant idea ( in our opinion) and we go right ahead to register a company, open an office and mass produce the goods or mass advertise the service only for no one to show up on our door step despite the great interior of the business premises. Its often called, […]